Wavespot also provides comprehensive analytics and reporting for each marketing campaigns. To access deep details on a select marketing campaign:
Navigate to CRM Marketing
Click the ‘four bars’ icon to view the details of the particular campaign. The details include:
Total Redeems: total number of coupons redeemed
Unique User Redeems: total number of first time users who redeemed the coupons
Unique User Coupon Views: number of first time users who opened the coupon or Marketing
Total Coupon Views: total number of users who open the coupon or marketing
Redeem to View Ratio: the ratio between coupons viewed and coupons redeemed
Coupon Applied Order Counter: number of coupons applied during the payment at the counter
Total Views Per Day: This chart shows the total coupon or marketing views on a day-to-day basis
Unique Users View Per Day: Graphical representation of the number of unique views on a day-to-day basic
Recent Users: Latest email ids that received the marketing campaign, along with the view and redeem count
Country/State: Geographic breakdown of subscribers in the marketing program
Coupon Location Information: Summary of coupon views and redeemed across various venues